On behalf of Berkshire Ginsberg, LLC posted on Friday, October 19, 2012.
Promoting cycling translates into more business for local shops and restaurants – across the country and right here in Oregon. Portland, where bicycling is a major way of life, has seen bikes make a major impact on the city’s economy and infrastructure, according to Portland State University researchers. Yet in addition to the economic benefits, increased bicycle traffic brings the risk of bicycle accidents. The university team found that while car drivers spend more at supermarkets and restaurants than do users of other types of transportation, bikers visit the sites more frequently, and consequently spend more. This research nixes the idea that car-based business is somehow better or more preferable economically. Indeed, the research bolsters the notion that bikes need to be encouraged as part of the general dynamic that makes any downtown environment lively, profitable and healthy. Portland prides itself on keeping bike riders safe and, wherever possible, insulated from fast automobiles. When cars collide with bikes, tragedy often follows in the form of serious injuries and fatalities. Lawsuits to recover damages for injuries in bicycle accidents with automobiles feature issues that are not so different from car-to-car collisions. In the case of the former, liability for bike crash injuries involves an examination of negligence. Did the automobile driver’s negligence cause the bicyclist’s injuries, and did any negligence by the cyclist contribute to the accident? Researchers in Portland have recommended that local business owners and municipal governments continue to support the expansion of bike networks, notably including more protected bike lanes and bike parking. It makes sense both for safety and good business. Source: Triple Pundit, “Biking + Walking = More Money Spent at Local Businesses,” Bill DeBenedetto, Oct. 9, 2012